How do I earn AIR MILES® reward miles at Foodland?

Earn 1 AIR MILES® reward mile for every $20* you spend cumulatively at Atlantic Foodland and Atlantic Sobeys stores during the week (Sunday to Saturday).

*Offer excludes taxes, tobacco products, gift cards, bottle deposits, fluid dairy products, pharmacy, lottery and any other non-discountable products.

Plus check your weekly flyer to find BONUS offers for earning even more reward miles when you purchase items already on your list.

How many people can collect on an AIR MILES Account?

Anyone in the Collector's household can collect on the same AIR MILES account.

I have lost my AIR MILES card. Did I lose the reward miles I have earned? How can I get a new card?

The reward miles earned are not lost. If you are the primary card owner, simply call the AIR MILES Service Center at 1-888-AIR-MILES (247-6453). They will locate your card number and send you a replacement card.

How can I update my mailing address or personal information?

Collectors can change their personal information on-line at or by calling the Customer Care Center at 1-888-AIR MILES (247-6453).

How can I redeem my AIR MILES reward miles?

Reward miles in your AIR MILES Dream Balance may be redeemed on-line at or by calling 1-888-AIR MILES (247-6453).

Reward miles in your AIR MILES Cash Balance may be redeemed at Sobeys, Foodland or Lawtons Drug instantly. 95 reward miles from your AIR MILES Cash Balance will give you $10 off at checkout on your purchases. Some exclusions apply. Ask your cashier for details.

How do I become an AIR MILES GOLD Collector?

To become a GOLD Collector, you must shop at 5 sponsors and collect 1,000 AIR MILES reward miles from January 1st to December 31st. Check out the personalized GOLD qualification tracker at

What is AIR MILES Cash?

AIR MILES Cash is a new program feature of the AIR MILES® Reward Program. It enables you to redeem AIR MILES reward miles from your AIR MILES Cash balance when you shop at participating Sponsor locations.

How does the balance preference work?

For example, if a balance preference is set to 60% AIR MILES Cash and 40% Dream, for every 10 reward miles that are earned, 6 reward miles will go into the AIR MILES Cash balance and 4 reward miles will go into the Dream balance. This is done automatically when you earn reward miles at Sponsor locations.

If you're not yet a Collector, enrolling is easy.

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